Service Design

Here’s the impact you’ll make and what we’ll accomplish together
Service Design is about placing users at the heart of the entire problem solving process. With this clear focus, you’ll engage with users at the onset of design, and involve them throughout research to find great solutions. You’ll uncover deep insights about core needs and what matters the most. The payoff is phenomenal customer experiences and services that truly make a difference.
Here’s how

• Distilling and framing complex business and customer problems into well-defined research and design briefs
• Facilitating customer research initiatives including ethnographic research, personas, competitive analysis and other user research, and translating customer insights into actionable requirements
• Supporting customer workshops, validation and usability testing of services with actual TELUS customers throughout the design and development process
• Contributing to 1-2 concurrent projects, support the project team in deliverable creation such as  customer insights, design concepts, prototypes, and tests. Synthesizing and sharing findings, insights, and case studies that draw out themes, implications, and linkages with working group team members and executive audiences
• Working with internal partners across the service continuum, including Digital, Product & Services, Marketing, Client Experience and beyond
• Promoting Service Design through sharing of case studies, standard methodologies and findings to build awareness and internal capabilities across TELUS