Service Designer

About the Role

We are seeking a talented Service Designer to join our dynamic team and lead the creation of innovative services and experiences that people love. You will bring a customer-first mindset, helping organizations understand their services from their customers’ perspectives. In this role, you will lead discovery research, co-create new concepts, design prototypes, and present compelling narratives to our clients.

As an essential member of our client-facing teams, you’ll collaborate with researchers, visual designers, and business strategists to deliver exceptional work. This role is based in Minneapolis and reports to the Director of Creative + Service Design. Relocation support is available.

What You’ll Do

1. Create a Deep Understanding of Human Needs

• Conduct primary qualitative research using traditional and cutting-edge methods
• Design and facilitate co-creation workshops
• Synthesize research insights into key deliverables, including personas, journey maps, and service blueprints

2. Develop and Test New Concepts

• Lead concept development sessions with client teams
• Apply behavior design methods to enhance concepts and solutions
• Design and build prototypes through various mediums, including wireframes, interactive digital tools, and service staging
• Develop and execute testing strategies to gather user feedback

3. Craft Compelling Narratives

• Create visuals, system maps, storyboards, presentations, and immersive experiences that inspire and inform clients
• Deliver narratives that drive emotion and engagement

4. Grow Our Service Design Discipline

• Explore emerging technologies and key trends to shape future service design strategies
• Document and refine methodologies, tools, and processes to expand our service design capabilities
• Act as a brand ambassador by actively participating in local design communities and events

What We’re Looking For

• Passion and proven ability to thrive in a client-facing role
• Strong values-centered leadership
• Working in a manner that shows respect for diversity and equality
• Ability to manage project plans and navigate ambiguity with collaborative problem-solving
• 3+ years of relevant experience in Service Design, UX, Product Design, Strategy, Research, or Innovation
• Deepening understanding of Design Thinking and Service Design methodologies
• Proficiency in tools such as Miro, Adobe Creative Suite, and Figma
• Curiosity and openness to explore and experiment with AI tools